Reach the people who recommend and endorse your products.
We aggregate every major affiliate network into one catalog, and put your product in front of the referrers, creators, consultants and agencies whose audiences buy on their say-so — endorsements, not ads.
Easy to find. Easy to promote. Anywhere your referrers already recommend.
The referral economy. Not the ad economy.
You already pour capital into renting attention. We help you earn it instead, from the exact people your customers ask before they buy.
Warmlink turns those recommendations into revenue.
What Warmlink is
One marketplace of trusted referrers
Consultants, agencies, creators and newsletter writers who recommend software every day. Our AI builds each of them a curated shop, and drops your offers where they fit.
Distribution you can't buy
Your program shows up where people already ask “what should we use?” A proposal, an onboarding doc, a newsletter. A recommendation from someone they trust, not an impression.
One approval. Performance-only.
List once on the affiliate network you already run. You pay the commission you already pay, only on verified purchases. No fees, no contracts, nothing to manage.
What the ad economy costs you
80–90%
of your registered affiliates may have never made a single sale2: motivated, unequipped, untapped
Start with the number that decides everything: the median SaaS company now spends $2.00 in sales and marketing for every $1.00 of new ARR4. Through Warmlink, a new customer typically costs $0.25–$0.50 per $1.00 of first-year ARR, paid only on verified sales, with zero spend on the customers who never convert.
That gap isn't a discount. It's structural: a commission is a marginal cost, so it can't run ahead of the revenue it produces. Your blended ad CAC gets paid whether the campaign works or not. This doesn't.
We're not free. We're a fraction of what you spend now, and only on the customers who actually buy.
And it compounds. We're onboarding agencies with large rosters, teams who spec software for every client, to expand your reach into new markets and new geographies. One approval from you can put you in front of hundreds of trusted voices at once.
Why software, why now
SaaS is a ~$500B global market growing roughly 18–20% a year1, high prices, high commissions, and customers worth far more than a single sale. That's exactly where a trusted recommendation pays off most, so business software is our focus. Consumer brands are welcome too. The ask is just lighter (below).
What it looks like if HotRev takes off
Every shop owner brings traffic. That traffic attracts new shop owners, who bring more traffic, each layer compounding on the last. Here's the shape of that network effect, modeled from a single seed shop.
Model: new revenue from one seed shop over 24 months (new ARR, for a SaaS vendor)
An illustrative model of the network effect, not a forecast of your results. Warmlink launched in June 2026, so this is the shape of the mechanism, not measured performance. We plot a band rather than a line because the one parameter that drives the shape, r, is genuinely uncertain.
See the model & assumptions →Hide the model ↓
Part 1: new shops seeded by one shop
N(t) = (r · t)³ / 6
The cubic isn't decoration: it's a three-stage cascade: a shop brings traffic, traffic brings a new shop owner, that owner opens a shop. t³/6 is t³/3!, the third integral of a constant rate. The band plots r = 0.8, 1.0, and 1.25.
Part 2: total network revenue from one seed shop
GMV(t) = tΣi=0 N(t−i) · S
t = time period (months)
N(t) = new shops seeded by one shop at month t
i = each month since launch (0 through t)
r = spawn rate, how readily one shop seeds the next. This is the only parameter that changes the shape.
S = sales per shop per month (modeled here at AOV $80 × 5 sales = $400). Linear, it scales the axis, never the shape.
Where the uncertainty lives. HotRev terms vary by offer, whether it applies and how much you choose to fund it. All of that lands in exactly one place: r. A stronger incentive means the next referrer is likelier to show up, a faster spawn rate, a steeper curve. It never changes S, because what your customers spend doesn't depend on how the referrer is paid. That's why your terms are worth a conversation, not a footnote.
What we ask of you
Approving us is the one we hope every brand says yes to. Everything after that is a lever you choose, and we'll walk through it together. Transparent from day one, nothing forced.
For SaaS & B2B
Approve us
Choose your HotRev funding
HotRev rewards the referrers who bring other referrers. You choose how much of the commission you already pay goes toward it, including zero. Opt out and nothing changes. Fund a share and you motivate more trusted people to put your product in front of more buyers.
Opt out
Fund it
More reach
Most reach
A share of the commission you already pay, not of the sale price. Paid on verified purchases only, never for recruiting. Entirely your choice, including nothing at all. We'll talk through the levels together.
Extended trial for referred buyers
For consumer brands
The core is simple: approve us and list at the commission you already pay. Margins are tighter on consumer products, so HotRev can run on Warmlink's margin, not yours. That said, even the first funding level gives referrers a lift to feature you, and that lift lifts your sales too, so it's worth considering.
Your brand is protected
Only genuine endorsements
We surface recommendations and endorsements, not attacks. Every offer earns its way in. No negative reviews, no “stay away” lists.
Fraud protection, twice over
Tracking runs on the same affiliate networks you already trust, and we layer our own checks on top. Nobody gets paid without a verified purchase.
We manage the referrers
Onboarding, shops, optimization, all handled. You manage one relationship: us.
Aligned incentives
Everyone (referrers, creators, agencies, us) is paid only when a real customer buys. No sale, no cost.
Need this in writing for a compliance review? Our publisher statement sets out what we are, what we will not do with your brand, and how to have your program removed on request.
Every ad interrupts. Every referral is someone putting their name on the line.
Join us in building a channel that pays trusted people to tell the truth about what they use — and rewards you when they do. More trust, less noise, more prosperity to go around.
We're live, and the network is early. First movers become the default recommendation. No fee, a quick approval on the program you already run, commission only when a real purchase happens.
Who's behind this
Warmlink is my answer to a simple observation: referrals are the most trusted, highest-converting force in commerce, and they're wildly underutilized. The referral graph is the asset; Warmlink is how the people who build it finally capture its value.
Email partners@warmlink.io
Integrated with PartnerStack, Impact, Rakuten, AWIN, CJ, and more
Patents pending
Sources
- 1 SaaS market size ~$530B in 2026 per Grand View Research; CAGR ~18–20% per Fortune Business Insights (18.7%) and Technavio (21.7%). Estimates vary by definition.
- 2 Managing Your Long Tail Affiliate Strategy | ThoughtMix
- 3 Warmlink internal estimate. 700M+ total creators based on publicly reported active counts across YouTube (~60M, per Awesome Creator Academy), TikTok (~100M), Instagram (~200M), Facebook (~200M), X (~100M), and newsletters/blogs (~50M). 6.4T annual views based on conservative average monthly views per non-mega creator per platform.
- 4 Median “New CAC Ratio” of $2.00 (SaaS spends ~$2 in sales & marketing per $1 of new-customer ARR) per Benchmarkit 2025 SaaS Performance Metrics.